Antony Mayfield keeps a scrupulous watch on the world’s blogsphere and asks how long it will be before David Cameron is “begging to hang out with with the UK bloggerati”.
I can’t imagine David begging anyone for any favours. Still, Antony must have been immensely heartened when the Tory leader announced his reaction to comments about the A list on the ConservativeHome blog, which was widely reported later by the national media.
In an article for PR Business, Antony refers to a major conference being held in Las Vegas this week for fans of the influential Daily Kos web log written by a liberal community of commentators and attracts an audience of 20 million people a month, seriously rivalling national newspapers in the US for readership. Among the delegates are Democratic presidential nomination hopefuls.
He concludes:
“Bloggers are taken very seriously indeed in US politics, and some high profile bloggers and communities are increasingly seen as influential constituencies in their own right.
“It will be interesting to see how the role of bloggers and online communities evolves in this country. We don’t have the long run-up to an election that exists in the US, but I wonder how long it can be before we see David Cameron begging to hang out with the UK blogerati to prove his credentials in the online age.”

It’s the speed of the thing, Ellee, which has astonished me. It’s like wildfire. It’s almost as if you can have a campaign for something or other up and running within an hour. If not minutes.